September « 2009 « Pete Reum on the Web

September 24, 2009

Aaron Sachs Associates, Springfield, Missouri, to hold teen driving safety courses.

Filed under: Press Releases — Tags: aaron sachs, aaron sachs and associates, driving safety, driving safety workshops, joplin personal injury, springfield mo personal injury — Pete @ 1:40 am

Joplin, MO September 21, 2009 — Fall is upon us, and that means our high school teens are back in the classroom. Teens are on the road in large numbers getting to and from school, with all the excitement the new school year brings, but also the attendant risks and distractions that come along with new things like driving on your own for the first time or showing up for school in your own car.

Aaron Sachs law firm, which limits its practice to personal injury cases, workers’ compensation and disability claims, has a history of sponsoring injury-prevention assemblies and activities for youngsters of high school age. Last year at this time, Sachs’ firm, which has offices in Joplin, Springfield, Columbia and Cape Girardeau, sponsored a series of teen-safety high school assemblies, for teenage drivers in the Springfield area.

This year, it’s Joplin’s turn. Next Friday morning, September 25th, Sachs’ office will be joining with KODE and KOMU and the Missouri State Highway Patrol to provide an opportunity for Joplin teenagers to learn about driving safety techniques in a series of workshops, to be held at Joplin High School at 2104 Indiana Avenue. The classes will assemble at 9:22 a.m., 10:14 a.m. and 11:06 a.m.

Sachs comments: “In 2007, every thirty minutes in Missouri, one person died or was hurt in a traffic crash involving a young driver. Statistics prove that inexperienced drivers are far more likely to be involved in accidents than older drivers. If you also take into account the fact that texting while driving can make you 23 times more likely to be in an accident, it has to plain to anyone that, as a community, we need to step up and bring home to our high school students the importance of safe driving.”

Aaron Sachs Associates’ personal injury law offices are located in Springfield, Columbia, Cape Girardeau and Joplin. Their community-service outreach program is detailed on their website: www.autoinjury.com under the “community service” header.

####

Comments (1)

September 17, 2009

Reum Computing Releases Redesign of Carrington Carpet Care Website

Filed under: Clients — Tags: carrington carpet care, reum computing, seo — Pete @ 9:39 pm

Reum Computing Inc. has recently completed updated the Carrington Carpet Care website design. The new site design includes a new look, updated information and navigation for the Carrington website. Links to Carrington’s BBB report, Aurora Association of Realtors and other organizations that they belong to are now included in every page.

As part of the redesign RCI has also included some SEO work for Carrington. The search engine optimization has helped in elevating the Carrington Carpet Care listings in different locations. They now have much better results listings in google, yahoo and bing search engines. This can be seen by typing “steam carpet cleaning highlands ranch” into google search or just click here. As of this writing, they have page 1 google listings for that specific search term.

Carrington office manager, Dianna Hernandez reports, “we are busy and getting more calls with the new web-site up and running.“ She continues, “I know with your listing us on google and others, that we will be hearing more and more.“

Carrington Carpet Care specializes in steam carpet cleaning. They are located in Highlands Ranch, CO.

Comments (1)

September 14, 2009

Thoughts on Search

Filed under: Search — Tags: Search — Pete @ 4:02 pm

Search has been around for a long time. Go back far enough and people most likely just used word of mouth. Yellow pages or something similar in your neighborhood served that purpose for a long time. Now with the Internet there are even more ways to search.

Most people are familiar with search engines. Google, Yahoo and Bing are a few that are in the spotlight now. There are also many other places on the Internet that people go for search. Superpages, Dexknows and Craigslist are a few other sites. At this time it might be helpful to ask, how do you define search? For me, search is looking for a specific good, service or piece of information. What is a successful search? For me it is finding a useful answer to my question/search.

Here are some parameters that might affect search:

How motivated is the person. - Is the person willing to try multiple keywords, sites and search engines? Is this a problem that needs to be solved right now? Is the person able to save information that they collect for a complicated search?
How much time is the person willing to put in for the search. – Is this a search for a quick solution to my problem? Or is this a search that involves many iterations and they are collecting as much information as possible before their search is over. Are they willing to learn more about the search tools that are available? This might help in providing a better answer to their search question.
The person’s knowledge of search tools. – Does the person know how to provide both negative and positive keywords? Do they know how to show more than X results on a page? Are they willing to try an advanced search? Do they know how to use search tools to search your site — for example: search term site:www.reumcomputing.com into the google search box — or does your site provide those tools already?
The keywords used by the person. – Does the person know that different results may be show if they use the plural of their keyword? Do they know how to do a regional or local search? Do they know how to search for an exact match of the keywords?
The search site that the person uses. – Different search engines use different algorithms to drive their search. Is the person getting good results from using the site that they are comfortable with? Are they willing to try other sites? Do they use different sites for different searches?
The type of Internet connect that the person has available at the time of the search. – Is the searcher using a mobile phone? Or do they have a laptop or desktop with high speed connection? This can affect their ability to search.
How well the search engine spiders have found what the person is looking for. – Are the spiders finding the site? Is the site using well formed data? Is the site displaying information that the spider can understand? Are the results time sensitive and if so are they getting timely results?
How well the ads that are displayed attract the attention of the searcher. – Sometimes an advertisement will solve a search issue. If not there would not be ads on the search results.
How well a page is able to display the information that is searched for. – If the page is a link farm or some other page that displays information that is not easily consumed by the searcher then the search will likely not be successful on that page. Can the person find the information that they were searching for easily on the page that they land on?
How easy is it to point others to the search result. – Can a person easily provide a link to the information that they found to others? Many sites have very long url’s that might help in the spiders finding their site but make it very hard for people to send the link on to a friend. There are many services that shorten url’s to help with this issue. Does the person searching know about these tools? When they send a link that is shortened is it opened by the recipient? Many people are leary these days of getting links in email that they are not sure about. A url that has been shortened gives no clues as to where it is going. Some site need to have you only visit to become infected with malicious code.

With so many variables in search it becomes a non trivial problem to solve. Also, with some not understanding search, it can make the search problem harder to solve. I like problems like this. I would like to think that I understand search more than some, less than others. I also think that I am able to provide to my clients with a good search plan, especially in the regional search space.

Comments (1)

September 4, 2009

Fun Adult Math Problem

Filed under: mathematics — Pete @ 2:35 am

I have been thinking again about fun math issues. My latest is a word problem. You remember those, your favorite type of this train leaves now and this car leaves in 2 hours where do they meet? My thoughts are that you can use math in a fun way to solve some of the things that might make you wonder.

I was talking to my neighbor about my problem. I thought it might be fun to figure out if there is more alcohol in a 6 pack of beer or a bottle of wine. He had a very interesting thought about the subject. He postulated that the serving sizes on planes would have the same amount of alcohol. I had never thought of that and so that is something else I will take a look at in this “word problem”.

So here are some initial conditions. A bottle of Contaletto – Autentico Italiano – Primitivo 2006 — 750ml with alcohol of 13.5% by volume. A bottle of Paulaner Hefe-Weizen — 355 ml with alcohol 5.5% by volume.

Some here comes the math:

wine – 750 * .135 = 101.25ml alcohol
beer – (355 * .055) * 6 = 117.15ml alcohol

So the results are that a bottle of wine is less than a six pack and really more like 5.18 bottles of beer. See how fun math can be! Really there are lots of issues that can be understood with very little math. Please do not let math hinder your ability to think.

Now on to the neighbors thoughts of servings on an airplane.

beer – 355 * .055 = 19.5ml alcohol
wine – 187 * .135 = 25.2ml alcohol
spirits – (thanks Wally) 50 * .4 = 20ml alcohol

So my neighbors idea although a very interesting one is not quite true. As you can see from the above results if it is the alcohol that you are after then the best bargain on the plane by volume is the wine.

I just wanted to let you know that there are fun things to do with math and as you become more comfortable you will realize that you know much more than you thought as long as you engage your brain!

Enjoy

pete

Comments (0)